--- title: Announcing the Launch of LOCUS Transit Insights description: Learn about LOCUS Transit Insights, our latest data-driven product designed to provide comprehensive intelligence into regional states-of-transit. image: https://locusdata.io/hubfs/GettyImages-173253356.jpg --- # Announcing the Launch of LOCUS Transit Insights [ Fareeha Shah ](https://locusdata.io/blog/author/fareeha-shah) Jun 24, 2024 [mailto:?subject=Check%20out%20https://locusdata.io/blog/announcing-the-launch-of-locus-transit-insights&utm_medium=social&utm_source=email%20&body=Check%20out%20https://locusdata.io/blog/announcing-the-launch-of-locus-transit-insights&utm_medium=social&utm_source=email](mailto:?subject=Check%20out%20https://locusdata.io/blog/announcing-the-launch-of-locus-transit-insights&utm_medium=social&utm_source=email%20&body=Check%20out%20https://locusdata.io/blog/announcing-the-launch-of-locus-transit-insights&utm_medium=social&utm_source=email) --- June 24, 2024 (NEW YORK, NY) –  Are you a transit agency or a partner looking to understand the “fit” of transit service with travel patterns of residents and visitors in the region? Need insights about which neighborhood pairs have competitive transit service in your region and isolate the factors that contribute to low competitiveness for transit routes serving a market? Or perhaps, interested in integrating your transit data and understanding the impact of competitiveness on transit market shares? Introducing **LOCUS Transit Insights**, our latest data-driven product designed to provide you with comprehensive intelligence into the state-of-transit in your region. We combine the power of [LOCUS Person](https://locusdata.io/products/person), our multimodal flows product, with rich routing information to understand transit journeys and driving options for an unmatched assessment of existing and potential transit markets. ![Drill down LOCUS Transit Insights](https://locusdata.io/hubfs/Screenshot%202024-06-24%20at%2011.27.08%20PM.png) *Drill down with LOCUS Transit Insights* ## Why Choose LOCUS Transit Insights? Transit agencies are facing unprecedented times: slow ridership recovery from the pandemic, shortfall in operating staff, changing competitive landscapes, funding challenges, and transportation security challenges for equity communities. This is making agencies rethink and innovate in the way they design and deliver service that is fast, frequent, and reliable. The first step in this process is understanding the existing transit market within the context of overall travel – identifying competitiveness with respect to auto and allocating travel markets into successful, underperforming, and untapped markets. This is where **LOCUS Transit Insights** comes into play. - **Powerful Analytics**: Developed as an application layer on top of our validated multimodal **LOCUS Person** product, we give you an unparalleled view of transit potential in a variety of travel markets. - **Flexible Data Ingestion:** If you have transit ridership data that we can incorporate, add “transit market shares” to the mix and analyze how these vary by competitiveness. We offer the ability to ingest and integrate all kinds of data - transit schedules (GTFS data), transit ridership data (farecard, APC, surveys), equity/communities-of-concern definitions, and custom zonal structures. - **Decades of Expertise**: We’ve been active in this market for over 50 years, so we know transit and the needs of transit agencies. Our product has been used to power bus network redesigns and comprehensive transit assessments in Los Angeles, Washington DC, Denver, Seattle, North San Diego, Honolulu, to name a few. Here’s a [blog](https://locusdata.io/blog/radical-redesign-a-closer-look) highlighting some of our work. - **Innovative UI: **Our intuitive interface makes it easy to access and analyze data, offering actionable insights that you can utilize from the moment you first sign on. We have thoughtfully designed the workflow to support analysts and executives alike. ![Network scenarios, Transit Insights](https://locusdata.io/hubfs/Blog%20Image.png) *Comparing network scenarios for travel markets with origins in Des Moines district* ## What Can LOCUS Transit Insights Do For You? Designed to deliver clear, actionable insights, and incorporate a top-down analysis (from region-wide to individual transit itineraries), our platform provides something that all transit agencies – big and small, and their partners/consultants, can leverage for mission-critical applications such as: - **Transit Market Assessments:** Analyze origin-destination flows for different travel segments, develop existing conditions reports, and conduct market-sizing/catchment area analysis for new services (such as BRT and micro-transit). - **Service Planning & Transit Network Redesigns:** Support transit service design and planning for market archetypes (such as underperforming, untapped, equity-priority), identify service gaps and prioritize markets for service improvements, and isolate reasons contributing to competitiveness gaps. - **Scenario Testing with Different Transit Networks:** Analyze changes in competitiveness, market classifications, and transit journeys for different markets. Incorporate multi-year data for Before-and-After Analyses. - **Equity and Accessibility Analysis:** Analyze transit and auto accessibility to jobs and essential destinations (such as schools, medical facilities, parks). Compare for equity and non-equity communities. - **Ridership forecasting**: Estimate impacts on ridership based on level-of-service changes, and develop auxiliary metrics such as travel time savings and reductions in GHG emissions. - **Modeling Applications**: Build better transit demand models with high quality trip tables and more accurate travel time skims. ![Chicago transit](https://locusdata.io/hubfs/GettyImages-173253356.jpg) ## How Can I Gain Access To LOCUS Transit Insights? Contact us to request a demo today and get actionable intelligence about the state of your transit markets with **LOCUS Transit Insights**. ### Curious to learn about how LOCUS can be used for your planning needs?  [Request a demo ](https://locusdata.io/demo) ## Similar posts ### [Understanding How Equity Communities Travel](https://locusdata.io/blog/how-equity-communities-travel) Using LOCUS Transit Insights to study equity community travel patterns and transit needs. Fareeha Shah Jul 3, 2024 ### [Cambridge Systematics Launches LOCUS, a SaaS and Big Data Solutions Subsidiary](https://locusdata.io/blog/cambridge-systematics-launches-locus-a-saas-and-big-data-solutions-subsidiary) Learn how the new company will be providing innovative transportation solutions through advanced analytics and data integration. Christina Huang Jan 8, 2024 ### [Travel Patterns along the Vermont Transit Corridor: 2023 Snapshot](https://locusdata.io/blog/travel-vermont-av-corridor-los-angeles) Study our current demand analysis along Vermont Av's transit corridor using LOCUS Person+ Fareeha Shah Nov 13, 2024 ### Stay in the loop! Be the first to know whenever there's a new post on our [blog](https://locusdata.io/blog), where we share insights into all things big data and travel behavior. ### Subscribe ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Fareeha Shah", "url" : "https://locusdata.io/blog/author/fareeha-shah" }, "dateModified" : "2024-11-13T11:56:17.701Z", "datePublished" : "2024-06-24T21:49:10.000Z", "headline" : "Announcing the Launch of LOCUS Transit Insights", "image" : [ "https://locusdata.io/hubfs/GettyImages-173253356.jpg" ], "mainEntityOfPage" : { "@id" : "https://locusdata.io/blog/announcing-the-launch-of-locus-transit-insights", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://locusdata.io/hubfs/template/locus-logo_1000.png" }, "name" : "Cambridge Systematics - LOCUS" } } ```